AI Citations: The Roles of Retrieval, Brand Knowledge and Verifiable Evidence

Research briefing: 16 October 2026 Commentary by: CGO Media Research Team Last reviewed: 16 October 2026 Executive Summary How does a page become a source in an AI-generated answer? Why might an AI system mention a familiar brand without citing a supporting page? And how can [...]

Source Preferences, Citation Accuracy and Product Recommendations

Published: 9 October 2026 Research commentary: CGO Media Research Team Executive Summary Recent research offers useful insights into how AI systems select sources, construct answers and recommend products. The central issue for businesses is that relevant content, credible sources and persuasive explanations do not always [...]

Answer Construction, Source Selection and Citation Faithfulness

Briefing date: 25 September 2026 Research commentary: CGO Media Research Team Executive Summary This research briefing examines three recent papers exploring how AI systems retrieve information, organise evidence, construct answers and attach citations. All three are preprints, and their findings should be interpreted within the [...]

AI Entity Authority Research Observations UK 2026

CGO Media Research Observations · United Kingdom UPDATED 5TH OCTOBER 2026 AI Entity Authority Research UK 2026 AI Entity Authority Research UK 2026 examines how organisations are represented, understood, differentiated and validated across search engines, AI assistants, generative search systems and the wider digital information [...]

AI Search Visibility Research Observations UK 2026

CGO Media Research Observations · United Kingdom 2026 Measuring Organisational Visibility Across AI Search AI Search Visibility Research UK 2026 examines how organisations can measure whether they are being recognised, cited, mentioned, compared and recommended across AI-mediated search and answer environments. Research Type Research Observations [...]

Knowledge Graph Research Observations UK 2026

CGO Media Research How Organisations Build Clear Entity Relationships, Structured Knowledge & Machine Understanding Knowledge Graph Research Observations UK 2026 Research Type Evidence-Led Research Observations Geographic Focus United Kingdom Research Observations 50 Original Publication 22 July 2026 Last Reviewed 5 October 2026 DOI 10.5281/zenodo.22767761 Executive [...]

AI Recommendation Authority Research Observations UK 2026

CGO Media Research How Organisations Become Recommended Across AI-Mediated Search & Discovery AI Recommendation Authority Research UK 2026 Research Type Evidence-Led Research Observations Geographic Focus United Kingdom Research Observations 50 Original Publication 22 July 2026 Last Reviewed 5 October 2026 DOI 10.5281/zenodo.22767920 Executive Summary AI-mediated [...]

AI Citation Authority Research Observations UK 2026

CGO Media Research How Organisations Become Cited, Referenced & Attributed Across AI-Powered Search AI Citation Authority Research Observations UK 2026 Research Type Evidence-Led Research Observations Geographic Focus United Kingdom Research Observations 50 Research Year 2026 Last Reviewed 5 October 2026 DOI 10.5281/zenodo.22768106 Executive Summary AI-powered [...]

AI Brand Authority Research Observations UK 2026

CGO Media Research How Organisations Become Recognised, Understood & Represented Across AI-Powered Search AI Brand Authority Research Observations UK 2026 Research Type Evidence-Led Research Observations Geographic Focus United Kingdom Research Observations 50 Research Year 2026 Last Reviewed 5 October 2026 DOI 10.5281/zenodo.22768291 Executive Summary AI-powered [...]

AI Search Authority Research Observations UK 2026

CGO Media Research How Organisations Build Measurable Authority Across AI-Powered Search AI Search Authority Research Observations UK 2026 Research Type Evidence-Led Research Observations Geographic Focus United Kingdom Research Observations 50 Research Year 2026 Last Reviewed 6 October 2026 Research Series AI Search Research Series Executive [...]

Go to Top