Research briefing: 16 October 2026 Commentary by: CGO Media Research Team Last reviewed: 16 October 2026 Executive Summary How does a page become a source in an AI-generated answer? Why might an AI system mention a familiar brand without citing a supporting page? And how can [...]
Briefing date: 25 September 2026 Research commentary: CGO Media Research Team Executive Summary This research briefing examines three recent papers exploring how AI systems retrieve information, organise evidence, construct answers and attach citations. All three are preprints, and their findings should be interpreted within the [...]
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